In 2021, economic analysis and public policy consulting firm TXP, Inc. prepared a report for SouthStar Communities that explored the potential economic and fiscal impacts of the Mayfair community. In the report, TXP stated that the Mayfair project will generate substantial economic activity and job creation:
Locals in New Braunfels, Mayfair’s home base, will tell you there are two major holiday seasons in our community: Christmas and Wurstfest.
Read the New York Times article on growth on along the I-35 corridor, highlighting New Braunfels.